1. Introduction

Welcome to Krystall Soamas (ARYA – Groß- und Einzelhandelsgesellschaft mbH). We value your privacy and are committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information in accordance with the General Data Protection Regulation (GDPR), the German Federal Data Protection Act (BDSG), the Telemedia Act (TMG), and other applicable data protection laws.

2. Data Controller Information

• Krystall Soamas (ARYA – Groß- und Einzelhandelsgesellschaft mbH)
• Arya Groß-und Einzelhandel GmbH
• Frankfurter St 70-72
• 65760 Eschborn
• Germany
• E-mail: arya@fullpowerfashion.com
• Tlf.: 0049(0)6196 998380

If you have any questions about this policy or your personal data, please contact us using the details above.

3. What Personal Data We Collect

We collect the following types of personal data:

• Name and contact details (email, phone number, address)
• Payment and transaction details
• Account login credentials
• IP address and device information
• Cookies and tracking data (refer to our Cookie Policy)
• Any other information you provide voluntarily (e.g., via contact forms or customer support requests)

4. Purpose and Legal Basis of Processing

We process your data for the following purposes and legal bases:

• To fulfill contractual obligations (e.g., processing orders, providing services) – Art. 6(1)(b) GDPR
• To comply with legal requirements (e.g., tax and accounting regulations) – Art. 6(1)(c) GDPR
• With your consent (e.g., sending newsletters and marketing emails) – Art. 6(1)(a) GDPR
• For legitimate business interests (e.g., improving our website and services, fraud prevention) – Art. 6(1)(f) GDPR

5. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. When retention is no longer necessary, we securely delete or anonymize your data.

6. Data Security

We implement technical and organizational security measures to protect your data from unauthorized access, loss, or misuse. Your data is stored in a secure, state-of-the-art operating environment. Personal data is encrypted during transmission to prevent unauthorized access.

7. Data Sharing and Third Parties

We may share your personal data with:

• Service providers and partners who assist in business operations (e.g., payment processors, IT service providers)
• Legal authorities if required by law
• Third-party tools for analytics and advertising (see our Cookie Policy)

All third parties adhere to GDPR standards and implement necessary safeguards.

8. International Data Transfers

If we transfer your data outside the European Economic Area (EEA), we ensure appropriate safeguards such as:

• Standard contractual clauses approved by the European Commission
• Adequacy decisions for countries with strong data protection laws
• Binding corporate rules where applicable

9. Your Rights Under GDPR

You have the following rights regarding your personal data:

• Right of Access (Art. 15 GDPR): Request information about the data we process about you.
• Right to Rectification (Art. 16 GDPR): Request correction of inaccurate or incomplete data.
• Right to Erasure (Art. 17 GDPR): Request deletion of your data under certain conditions.
• Right to Restriction of Processing (Art. 18 GDPR): Request limited processing of your data.
• Right to Data Portability (Art. 20 GDPR): Receive your data in a structured format.
• Right to Object (Art. 21 GDPR): Object to processing based on legitimate interests.
• Right to Withdraw Consent (Art. 7(3) GDPR): Withdraw your consent at any time.
• Right to Lodge a Complaint: You may contact a supervisory authority if you believe your data is not handled in compliance with GDPR.

To exercise these rights, please contact us at [Email Address].

10. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience. Our website uses Google Analytics to analyze traffic, with anonymization features enabled. For more details, please refer to our Cookie Policy.

11. Social Media Plugins

Our website connects to social networks using social media plug-ins. These plug-ins are initially deactivated and do not transmit any data until activated. Once activated, your data may be transferred to the respective social media provider. For further details, refer to their privacy policies:

• Facebook
• Instagram
• Twitter
• YouTube
• Pinterest

12. Google Services (Analytics, AdWords Remarketing)

We use Google Analytics to analyze visitor interactions and Google AdWords Remarketing for targeted advertising. Google may process your data in the United States under the EU-U.S. Data Privacy Framework. To disable Google Analytics tracking, visit:

https://tools.google.com/dlpage/gaoptout

13. Newsletter Subscription

By subscribing to our newsletter, you consent to receiving promotional emails. You can unsubscribe at any time by using the "unsubscribe" link in the email or contacting us directly.

14. Contacting Us

If you contact us via email, phone, or forms on our website, your data will be stored only as long as necessary to process your inquiry and in compliance with legal obligations.

15. Changes to This Privacy Policy

We may update this policy from time to time. Any changes will be posted on this page with the updated date. We encourage you to review this policy periodically.

• Krystall Soamas (ARYA – Groß- und Einzelhandelsgesellschaft mbH)
• Haus der Mode 3
• Frankfurter Straße 70-72
• Raum 50+64, 65760 Eschborn (Frankfurt),
• Germany
• Tel.: +49 6196 99838 0
• E-mail: info@krystall-soamas.com

As of April 2025